Saturday, 4 March 2017

Our Audience Moodboard

For this task we will be looking at the sort of audience that we are targeting film at.
 
Our target audience is aimed at males aged 12 and older. We have a low certificate for our film so it is available for more people to watch as we want as big of an audience as possible. However we think that most of our audience will consist of males in their early 20s. As our film is an action film, it will attract audiences who are interested in this genre. We did research on this genre to see how many people watch action films, and it wasn't the most popular but it was one of the most. Therefore the film should attract quite a big audience. It will attract people who are interested in films like Mission Impossible, Deadpool and Taken because the theme of the narrative matches these films. Taken because its about someone being held hostage who needs to be saved, Mission Impossible because its a spy film, and Deadpool because of the sense of comedy to it. The audience our film will attract may also be into things like updated technology, cars, guns and well known locations as these are what we are looking to include in our film opening.
 
Overall by doing this task it gives us a visual idea of what sort of audience we are targeting, so we now know how our film should be in order to draw in the an audience. However as we are a mainstream company, our aim is to draw in as big of an audience as possible so we don't want to be too specific when choosing what content include to attract our audience otherwise we will attract a niche audience.  

No comments:

Post a Comment